What We Do
We provide these multi channel and direct marketing services.
Strategy and Planning - assisting your new or existing business to determine your best proposition and develop new markets and sectors, and plan for growth. Researching and developing realistic business plans at the strategic and tactical level. Strategy and Planning
Multi Channel Marketing and Ecommerce - developing new channels and media to deliver cost effective customer recruitment. Planning and projecting campaigns. Analysis and customer retention. Developing new or improving existing offers and communications. Multi Channel Marketing and Ecommerce
Buying, Merchandising and Direct Despatch, Catalogue Product and Design – improving margins, evaluating and implementing Direct Despatch logistics. Catalogue concepts, planning and analysis. True product performance, optimising product yield and life cycle, upsell and cross sell. Buying, Merchandising and Catalogue
Operations and Systems – evaluating the right logistics solution, in-house vs. outsourced. Developing call centre and warehouse functions. Selecting outsource providers, formulating the SLA. Supply chain and inventory strategies. Assessing IT systems. Operations and Systems
Offshore Fulfilment – in a direct context this is the shipment of goods from outside the EU to customers in the EU. Offshore fulfilment offers pan European benefits and certain tax and VAT opportunities. Robert Colquhoun has published papers explaining the rationale and practice of offshore fulfilment. read article Direct Consult have wide experience in this area and offer a comprehensive service including analysing the eligibility of your business, setting out the benefits and the process, detailed planning and supervising the implementation. Offshore Fulfilment
Direct Metrics - is a suite of multi channel and direct marketing metrics, or KPIs, that Direct Consult has developed and which we continue to evolve. Direct Metrics sets out a menu of performance measurements from the basic essentials to the very detailed, and which are appropriate to all multi channel and direct marketing organisations both large and small. Direct Metrics